JHJoshua Hoang Creative

SEIU 32BJ / Philadelphia campaign coverage

SEIU 32BJ

Photo and video coverage created across two Philadelphia labor campaigns, each built around clear messaging, public action, and worker voices.
Client
SEIU 32BJ
Year
2025–2026
Role
Photo and video production
Disciplines
Photography, Film, Brand Content
Deliverables
Campaign photographs, Short-form video, Social media assets
SEIU 32BJ Stronger Together campaign artwork in purple, yellow, and white.

Coverage built for the moment.

I documented fast-moving public actions, creating timely photographs and video for campaign communications.

Minimum wage campaign

A Living Wage for Philadelphia

For the campaign to raise Philadelphia's minimum wage to $15, I documented public action as it unfolded, keeping speakers, signs, turnout, and the central message clear in social-ready coverage.
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A speaker stands before Raise the Wage signs during a Philadelphia minimum wage campaign action.

Security workers campaign

Security Workers at the Table

While Philadelphia security workers negotiated a new contract, I covered the rally around them, moving between worker voices, speeches, signs, crowd response, and the wider public action.
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A security worker addresses a Philadelphia rally during contract negotiations.

Stay close to the message.

Public actions do not pause for production. I moved between crowd-wide scenes and individual voices, keeping signs, speakers, reactions, and movement legible while creating still and moving-image assets for social delivery.

What the work created.

  • Created reusable photo and video assets for two Philadelphia labor campaigns
  • Documented public actions, worker participation, and campaign messaging
  • Supplied timely social content from fast-moving events
  • Preserved campaign moments for future communication